
THE STORY
OUR MISSION
D-Stef Media is dedicated to helping nonprofits and women-owned businesses thrive. From awareness to advocacy, we tell the stories that move people to take action.
OUR Promise
We deliver visual and emotionally captivating marketing assets to draw in more sponsors, donors, employees and volunteers.
OUR CORE
D-Stef Media operates on inclusivity, empathy, transparency and impact.
OUR VIBE
We only work with our future friends. We align ourselves with like minded individuals who we believe in. Our passion is your passion.
OUR BACKGROUND
D-Stef Media grew out of our founder’s passion for supporting causes important to her. Casey DeStefano is an accomplished director and producer with more than 20 years of experience. Casey traveled the world bringing stories to life for TV and film. She wanted to harness this power of documentary style storytelling to support the people and organizations that made a difference in her home state of New Jersey.


Ultimately, Casey combined her technical expertise telling stories through film with her experiential training diving deeper into the human condition as a twice certified leadership coach (CTI, CPCC) and Yale abecedarian to form D-Stef Media. D-Stef continues to grow, joining together a team of like-minded, consultative listeners and doers united in our belief that together we can help make our communities better through the work we do. Our combined experiences in entertainment, media, agencies, corporations and foundations enable us to bring fresh perspectives to each cause we partner with.
We are specialists in our fields. We are mentors and volunteers. Whether guiding women-owned businesses or helping nonprofits accelerate growth, the D-Stef team brings our collective talent and purpose to the work we do.
We embrace challenge and look forward to helping you with yours.


OUR LEADERSHIP
Our team is dedicated to marketing for nonprofits. We have children and want to make the world a better place for them. We love uncovering ideas through creativity in both thinking and implementation to get those donors to act. We’re fun to work with while bringing creative insights and fresh perspectives to everything we produce. We would be honored to work with you.
Casey DeStefano
CEO, International Executive Producer
PLAY
Shooting films with my kids.
WORDS TO LIVE BY
“My mission in life is not merely to survive, but to thrive; and to do so with some passion, some compassion, some humor, and some style.”
-Maya Angelou
As an accomplished Director/Producer with more than 20 years experience, Casey has worked with companies such as: NBC, FOX, HBO, DreamWorks & Universal Studios, The Disney Channel & Nickelodeon. Some of her credits include The Amazing Race, Undroppable, What Not to Wear & FC FOX. Casey started her business to work locally as she raises her children. Her latest goal is to attract companies with goals for good. Together we can save the world, one media campaign at a time. Hurrah!
Taz Goldstein
Web Designer & Executive Producer
PLAY
Making mediocre dance music.
WORDS TO LIVE BY
"Whatever you’re meant to do, do it now. The conditions are always impossible."
-Doris Lessing
Taz is an award winning filmmaker who directed and produced for Universal Pictures, Walt Disney Studios, Fox Television Studios, FX, TBS, Worldwide Pants, MTV, Sony Electronics, Fuji Film, Adobe, and many other companies that don’t look as impressive on a list. Taz recently executive produced the award winning feature documentary, Spinning Plates. Taz is also the author of the Peachpit Press book, Filmmaking with the iPad & iPhone. If you’re still reading, Taz may buy you a beer. Maybe.
LAURA SIGMAN
Director of Marketing
PLAY
Flea and farmers' market hanger outer; always outdoorsy
WORDS TO LIVE BY
"If you see someone without a smile today, give 'em yours.”
- Dolly Parton
Laura is a marketing communications and content strategist with more than 20 years of experience, working on both the agency and client side with everyone from school principals to Playmates along the way! She enjoys uncovering unique ways to position missions, services, products and events. Laura is a passionate supporter of causes important to her and is most proud of her work with Jersey City’s Hudson Cradle where she assisted with event planning, grant writing and PR for nearly seven years.
JENNIFER ANDERSON
Fund Development
PLAY
At the beach or in my garden...
WORDS TO LIVE BY
“To leave the world a bit better, whether by a healthy child, a garden patch, or a redeemed social condition; To know even one life has breathed easier because you have lived. This is to have succeeded."
- Emerson
Jennifer’s specialty is fund development, including individual giving through annual funds, major gifts, capital campaigns, and planned giving. Her strategy is relationship based knowing that connecting donors to the mission of an organization and its programs will inspire their participation. She also has extensive experience in corporate and foundation giving, Board development, strategic planning, executive searches, and special events. Jennifer has worked with: Two River Theater, Barnard College, American Red Cross, Community Foundation of NJ, Big Brothers Big Sisters, Monmouth Medical Center, and so many more!
HOW WE DO WHAT WE DO
With over 20 years experience, we’ve designed and perfected a production process that allows our clients to fully understand the procedure, blossom creatively and then sit back and enjoy the ride. Here’s how it works…
-
PROJECT KICKOFF
We start with an introduction of companies. Yours and ours. We listen, learn and gleefully fall in love. We map out a plan.
-
CONCEPT DESIGN
Our team begins to shape ideas and produce concepts from the details of your business and the objectives of your website & videos.
-
VIDEO PRODUCTION & WEB DESIGN
Once the concept is approved, our full-service team will produce all visual elements of a complete web design and or video.
-
MARKET TESTING
A “rough cut” is shared with a target group of potential consumers that will help validate, reject, or modify.
-
REVISIONS + CONFIRMATION
Your project is then presented to your team for review. Any adjustments are made. Project is complete. We fall in love all over again.
-
BROADCAST
We partner with efficient TV and Internet media distributors to help organize a cost-effective ad campaign for your company.

DID YOU KNoW?

Mobile video consumption rises by 100% every year.
YouTube is the second most popular website after Google.


On landing pages for events or fundraising, video can increase your conversion rate by 80%.
64% of donors use online video sharing sites like YouTube to research nonprofits and 57% of donors make a donation after watching a video.


Viewers retain 95% of a message when they watch it in a video, compared to 10% when reading it in text.
Social media posts with video have 48% more views.


A website is 53 times more likely to reach the front page of Google if it includes video.
71% of people watch more video than they did a year ago.


75 million people visit Facebook’s video platform every day.
Adding video to your emails can increase click rates by 300%.
